BrushUpIQ
Live. Free to get startedAn AI quiz generator that builds quizzes from documents, pasted text and web links.
Digital systems for UK small and medium businesses
Websites, apps and AI, built around your business.
We build your website, assistant, CRM or app, connect them, and train your team. No technical team needed.
Smart websitesBusiness appsAI assistantsAutomationEnquiry systemsAI strategy
Website enquiry“Can I book a consultation next week?”
Missed callText sent in 30 seconds
AI assistantYes. Tuesday 10:00 or Wednesday 14:30 are free. Which suits you?Tue 10:00Wed 14:30
CRMNewConsultation booked
Reminder sentDay before, automatically
How a project runs
The same five stages, every time1. Discovery call
Thirty minutes on how you work and where it gets stuck.
2. Proposal
What we would build, in what order, with a quote and a timeline.
3. Build
Website, app, assistant or automation, tested with your real enquiries.
4. Handover and training
A working system and a team that knows how to use it.
5. Support
We keep it running and improve it as your business changes.
01 Connected systems
Every enquiry in one connected system.
Start with one piece. Add more when ready. Numbers show which service covers each part.
- Website and landing pages05
- Phone calls, answered or missed03
- Social comments and messages04
- Your own business app06
Answered and recordedAI assistant03Answers common questions, takes details, offers times.CRM and workflows02Every contact in one place. Next steps run automatically.
Planned with an AI readiness audit and team training (01)- Appointment booked and reminded
- Quote, contract and payment sent
- Review requested after the job
- Past leads reactivated
A typical setup, not a fixed package. We build around how your business works.
02 Services
All servicesSix services. Use one, or connect several.
01
AI strategy and training
Know where AI fits before you spend. We review how you work, pick the tasks worth automating, and train your team.
Know where AI fits02
Business automation
A bespoke CRM built around how you work. Workflows handle new leads, missed calls, contracts, payments and appointments.
Bespoke CRM and workflows03
AI assistants
Assistants for your website, SMS and phone. They answer questions, take enquiries and book appointments, then hand over to you.
Website, SMS and phone04
Enquiry systems
Systems that turn existing activity into enquiries: post comments, customer reviews and past leads who never went ahead.
Turn activity into enquiries05
Smart websites
Websites, funnels and landing pages built to be found and contacted. We look after local search, listings and how your business appears in AI search tools.
Built to be found06 New
Business app development
When off-the-shelf software does not fit, we build the app. Features, platforms and integrations are agreed per project.
Software that fits your work03 Where to start
Most people come to us with one of these.
- We miss calls when we are busy.
- Missed-call text-back and AI voice answering reply when nobody can pick up.
- Business automation →
- Enquiries sit for hours before anyone replies.
- An automatic first reply asks the right questions until you take over.
- Enquiry systems →
- We type the same details into three places.
- One bespoke system automates the repeat steps and cuts the copying.
- Business automation →
- The website does not bring in much work.
- A site that is easy to find locally and easy to contact.
- Smart websites →
- Nothing off the shelf fits how we work.
- An app built for your process. Features and integrations agreed up front.
- Business app development →
- We know we should use AI. We do not know where.
- A readiness audit shows where AI helps and where it does not.
- AI strategy and training →
04 Who we work with
Service businesses in London and Essex, and remotely across the UK.
- Professional services
- Trades
- Retail
- Hospitality
- Healthcare
- Other service businesses
05 Our products
About our productsWe build our own software too: three products so far.
Live. Free to get started
Workforce operations software for UK security and events providers: staff and shifts, attendance, incident reporting, compliance records, clients and sites.
2Gaff
Live on Google Play and the webAn app for residential communities. Notices, bookings, reports, votes and a neighbours’ market, all in one place.
06 Insights
All articles →Worth reading first.
Free discovery call
Tell us what slows your business down.
We talk through how you handle enquiries, bookings, admin and follow-up. If we can help, we suggest where to start. If not, we say so.